Consulting

Understanding how your Corporate Brand connects with your organisations’ Personal Brands, and how an organisations brand attributes are brought to life by its people is a challenge facing many Corporations today.  Buzzle leads the world in its approach and thinking on this subject.  We can help organisations to execute and deliver on their investment in brand by aligning their people’s Personal Brands.

Brands are more than a Marketing Concept – they are at the centre of EVERYTHING you do as an organisation.

Our approach is based on the theory of Rock Bands - where the band members represent the departments within your business (Finance, IT, Sales, Marketing, Distribution) and the LEAD SINGER represents your staff. All good rock bands deliver their key messages and experience through the charisma, energy, words and body language of their Lead Singer.

There are 3 parts to our performance;

• Assemble the B(R)AND – analyse the brand attributes and brand messages
• Write the MUSIC – How is your B(R)AND perceived
• The B(R)AND Performance – Bringing the B(R)AND to life through Personal Branding

All GREAT organisations deliver their ‘brand message’ through their staff. Their customer experience, brand promise and brand attributes are all delivered through their Staff.

What messages are your staff delivering; is it in tune with the rest of the organisation?