You already have a
Personal Brand. It is what
people think of when they
hear your name....

Branding was created to ensure honesty, provide quality assurance, identify source or ownership, hold producers responsible, differentiate, as a form of identification, to enhance VALUE and to create EMOTIONAL bonding. People still look to brands to provide these things. Does your personal brand provide these things?.

JobCAMP WIN a Personal Brand Campaign

Giving The Signal! (Rubik's Cube)
Image by Gojca via Flickr

What a great initiative!

Adam Shay and the team at The Face came up with the idea to award a lucky winner at JobCAMP a Personal Brand Campaign.

Effectively, the winner was to be interviewed by The Face creative team, and an advertisement was to be created and run in the Sydney Morning Herald and My Career!

Well, Colleen Chan (check her out here on LinkedIn) was the lucky winner…and the team at The Face created a fantastic campaign Check with Chan!

The campaign focused on Colleen’s skills, talents and unique traits to develop a catchy campaign that has already caught the attention of a potential employer!

This was such a simple but effective campaign – that has already landed Colleen a job interview!

JobCAMP was thankful to have great support form MyCareer and The Face to make this all possible…

Most importantly, this exercise should demonstrate one of the many different ways to promote your personal brand and stand out from the crowd.  This campaign was made all the more effective and compelling because The Face took the time to understand Colleen’s personal brand attributes…something you should do yourself!

We look forward to hearing more about the outcome from this campaign and wish Colleen the very best in her job search ventures!

Reblog this post [with Zemanta]

One Response to “JobCAMP WIN a Personal Brand Campaign”

[...] Luke Harvey-Palmer, JobCAMP creator, JobCAMP WIN a Personal Brand Campaign; [...]

Leave a Reply

Name

Mail

Website

Your Comment

Announcement

Seggr, the social brand agency acquires Buzzle.

more

Contact Us

38D, Suakin Avenue
Mosman, NSW, Australia, 2088.

send us a message